STEINER - Catalogue 2021
ABOUT US Over 70 years of history. For Steiner, superb performance and bone-deep tenacity was born in the ruin of war. In 1947, in the face of demolished infrastructures and a collapsed economy, Karl Steiner started a one man workshop in Bayreuth, Germany, obsessed with a single goal: creating optical products so functional, sturdy and uniformly flawless that nothing in the chaotic, mass-production post-war world could compare. His passion for unmatched optical perfection pushed Steiner-Optik from a hardscrabble startup to a 50-man factory within six years, and on to become a worldwide optical icon with binoculars and rifle scopes for every purpose, a history of innovation, and legions of diehard enthusiasts in every category. Faithful to the traditions upon which his father founded the company, Carl Steiner held on to his commitments of unsurpassed quality, to keep the production location in Germany, to create new jobs and career opportunities for his employees, expert training of his staff of now approxi- mately 150 and a constant investment in research and development. Today, Steiner manufactures binoculars for the military, hunting and outdoor activi- ties. The name Steiner stands for performance optics. These premium German optics are now available in more than 80 countries, prized by sportsmen and spectators, birders and sailors, aviators and explorers, and deployed by security and military forces around the globe. The research, development and production site in Bayreuth is arguably the most advanced optical facility on earth. Steiner world-class lenses, coatings and prisms are created, perfected and produced in Germany, enduring the most exhaustive production, inspection, testing and approval process in the industry – lenses alone go through 460 exacting steps. Steiner was the first to develop the lightweight, indestructible rubber-armored Makrolon® housing, all-condi- tions nitrogen-charged fog proofing, the military laser protection filter, integrated binocular/ compass, water-repellant Nano-Protection® lenses, and countless – and continuing – coating technologies that produce the highest contrast and light-transmission. In 2008 Steiner became a proud member of the Beretta Holding group. As a member of the elite Beretta Group – the world’s oldest weapons manufacturer – Steiner is stronger, more ver- satile, and more innovative than ever. Every Steiner product will provide best-in-class perfor- mance for life – and for lifetimes to come. Since decades, Steiner is the undoubted market leader for nautical binoculars als well as the inventor of the compass binoculars and remains the first choice for sailors and captains of small boats and big ships all around the world. Steiner makes trusted optics for life’s defining moments. The successful pursuit and capture of these moments demand the fast and precise detection, location and identification of a distant objective. Whether the objective is wild life, a marine bearing, law enforcement suspect or military combatant, our optics enhance an individual's most important sense, vision, so that on land or sea – Nothing Escapes You. ABOUT US STEINER-OPTIK 5
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